Want more than just video views in your video marketing strategy for business? Follow these customer experience tips to boost customer engagement.
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With these video marketing tips, you’ll know the type of marketing videos you should make to boost your brand’s customer experience strategy (CX) and long-term customer engagement strategy.
For example, social video ads help attract more online leads. Animated videos explain complex information easily. And personalized videos increase customer engagement.
These are the four dimension of the customer experience (CX) you can apply today to your brand’s video marketing strategy:
1) Informativeness
2) Entertainment
3) Social presence
4) Sensory appeal
RESOURCES & LINKS:
– FREE Personalized Marketing Strategy CHECK-LIST:
– Article about the four dimensions of the customer experience en video marketing:
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