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In the world of online marketing, it is crucial to stay ahead of the competition and understand what strategies are working for others in your industry. One powerful tool that can help you achieve this is Social Blade, a platform that provides detailed insights into the performance of social media accounts and YouTube channels. In this article, we will discuss how to use Social Blade for competitor research in video marketing in 2020.
Social Blade is a valuable tool for gaining a deeper understanding of your competitors’ strategies and performance on various social media platforms, including YouTube. By analyzing key metrics such as subscriber growth, video views, engagement rates, and overall channel performance, you can identify trends and patterns that can inform your own marketing strategies.
To get started with competitor research using Social Blade, follow these simple steps:
1. Identify your competitors: Before you begin your research, make a list of your main competitors in the video marketing space. This may include channels with similar content themes, target audiences, or industry niches.
2. Search for their channels on Social Blade: Once you have identified your competitors, visit the Social Blade website and search for their YouTube channels. Social Blade provides detailed analytics for each channel, including subscriber count, video views, estimated earnings, and more.
3. Analyze key metrics: Take a close look at the key metrics provided by Social Blade to understand your competitors’ performance. Look for trends in subscriber growth, video views, engagement rates, and popular content types. This information can help you identify what is working well for your competitors and what strategies you may want to emulate.
4. Compare with your own channel: As you analyze your competitors’ performance, compare it with your own channel’s metrics on Social Blade. Look for areas where you are outperforming your competitors and areas where there may be room for improvement. This comparison can help you identify opportunities for growth and optimization in your video marketing efforts.
5. Stay informed: Regularly monitor your competitors’ channels on Social Blade to stay updated on their performance and any changes in their strategies. This ongoing research can help you stay ahead of the curve and adapt your own marketing strategies accordingly.
In conclusion, Social Blade is a powerful tool for conducting competitor research in video marketing in 2020. By analyzing key metrics and trends on your competitors’ channels, you can gain valuable insights that can inform your own marketing strategies and help you stay ahead of the competition. Start using Social Blade today to take your video marketing efforts to the next level!
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