Why is video so critical to a firm’s business development? In short, because humans are visual beings. Using photos makes us more relatable from the human standpoint, but videos take that to a whole new level with visuals and audio. From a lead conversion standpoint, videos have the power to amplify your messaging and objectives.
Video can be the gift that keeps on giving. Stay with us to learn about the strategy and art behind video marketing with Robert Weiss, president of MultiVision Digital, who brings 14 years of experience in digital marketing. Along with his multi-vision digital team, he has produced over 900 business videos!
Key Takeaways:
00:15 Introduction
01:18 Why is video marketing crucial for law firms today?
04:08 Videos amplify your firm’s messaging strategy
05:30 Advantages behind legal video marketing part 1
08:35 Advantages behind legal video marketing part 2
10:15 Top video recommendation for law firms
12:23 KPIs to measure video marketing effectiveness
16:37 Your video strategy and business objectives
20:24 ROI and video marketing
22:53 Are lawyers on the right video marketing path?
24:50 Mitigating the risks with the help of video content
25:50 Ending thoughts
Best way to contact Robert Weiss:
(646) 319-8609
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8601 Six Forks Rd #400, Raleigh, NC 27615
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